UNLOCKING BUSINESS TRANSFORMATIONS USING DATA
Eight in ten organisations are pursuing a business transformation with the vision of becoming digital-first or customer-first. For around six in ten, this change programme has been underway for three years or more. Even the epic disruption of Covid-19 has barely accelerated the rate of progress.
The barriers to realising the vision more rapidly are all too familiar - legacy IT, lack of senior sponsorship, strategies that do not align the data and tech assets with business goals. Added to this, existing processes are often being automated that are sub-optimal and do not add value for the organisation.
Yet within the data office, there is a real appetite to be given a greater role in change projects. The ability of a chief data officer to collapse data silos, leverage new data platforms and bring advanced analytics to bear on business-critical problems is starting to gain recognition.
DataIQ Transform will put this energy and capability right at the heart of the conversation around transformation:
Senior data professionals from the below brands attended Transform 2021:
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