Market Insight

News

Regular updates on breaking news across the data and analytics industry. Daily stories on end-user adoption, industry research, regulation and the economic impact of data

Articles

Profiles, features and insights on the key trends, leaders, emerging stars and best practices within data, analytics and data science, originated by DataIQ and our partners

Reports

Research-led insight and guidance into the use, adoption and impact of data and analytics across organisations and the changing nature of consumer trust and participation in the data-value exchange

Market Insight

A selection of free reports, whitepapers and case studies from our community of service providers.

Events

Conferences

DataIQ conferences provide a industry-leading platform to learn from the leading practitioners and inspirational leaders across the data and analytics industry.

Awards

Are you an analytics ace? Does your business buzz with brilliant data brains? Then get the recognition you deserve with a DataIQ Award.

Member Workshops

Our workshop programme develops the soft skills of data, analytics and insight practitioners so they take data and analytics out into their organisations effectively.

Leadership Events

Our leadership round-tables, accelerator sessions and executive briefings provide a secure forum for learning and discussion on key industry topics.

DataIQ Inspire

A data and analytics careers event that will bring together the next generation of talent with the employers who need their skills.

Recognition

DataIQ 100

The first and only fully-curated power list of the most influential data and analytics practitioners in UK organisations.

Advisory Board

The influential business leaders who sit on our advisory board support the development of DataIQ Leaders with vision, guidance and advocacy.

Partners

DataIQ works with some of the leading providers of data and analytics technology and services. If you have a project coming up, make this your first port of call.

Membership

New to DataIQ?

Knowledge

News

Regular updates on breaking news across the data and analytics industry. Daily stories on end-user adoption, industry research, regulation and the economic impact of data

Articles

Profiles, features and insights on the key trends, leaders, emerging stars and best practices within data, analytics and data science, originated by DataIQ and our partners

Reports

Research-led insight and guidance into the use, adoption and impact of data and analytics across organisations and the changing nature of consumer trust and participation in the data-value exchange

Market Insight

A selection of free reports, whitepapers and case studies from our community of service providers.

Events

Conferences

DataIQ conferences provide a industry-leading platform to learn from the leading practitioners and inspirational leaders across the data and analytics industry.

Awards

Are you an analytics ace? Does your business buzz with brilliant data brains? Then get the recognition you deserve with a DataIQ Award.

Member Workshops

Our workshop programme develops the soft skills of data, analytics and insight practitioners so they take data and analytics out into their organisations effectively.

Leadership Events

Our leadership round-tables, accelerator sessions and executive briefings provide a secure forum for learning and discussion on key industry topics.

DataIQ Inspire

A data and analytics careers event that will bring together the next generation of talent with the employers who need their skills.

Recognition

DataIQ 100

The first and only fully-curated power list of the most influential data and analytics practitioners in UK organisations.

Advisory Board

The influential business leaders who sit on our advisory board support the development of DataIQ Leaders with vision, guidance and advocacy.

Partners

DataIQ works with some of the leading providers of data and analytics technology and services. If you have a project coming up, make this your first port of call.

Membership

New to DataIQ?

Market Insight

A selection of free reports, whitepapers and case studies from our community of service providers.

Privacy, Value and Ethics Report 1: In association with Crowe Sponsored by Crowe

This research report confirms that, while consumers will continue to want increased personalisation, speed and flexibility in how they transact and engage with firms, many consumers will not compromise trust or their own privacy to achieve that. The research also positions data ethics as a rather immature concept in today’s thinking, both by consumers and businesses.

Seven steps to implementing successful artificial intelligence projects Sponsored by Outra

Utilising data and AI at a business level to drive the overall value of the customer is very different from using it at the tactical level to optimise a channel or clicks and warrants considerable upfront planning. In this paper, we explore the steps that organisations need to take to implement AI into their organisation to ensure the greatest chance of success.

Data science Organisation and culture Technology

10 Enterprise Analytics Trends to Watch in 2019 Sponsored by MicroStrategy

How will enterprises evolve over the next year to manage and make the most of this unprecedented growth? Download 10 Enterprise Analytics Trends to Watch in 2019 to learn how leading organisations will win with embedded and augmented analytics, Hyper-intelligence, collaboration, enterprise AI strategies, and more.

Analytics and insight Data science Skills

Join the dots: Why tackling data issues is key to digital transformation Sponsored by Experian

Experian and DataIQ explore key findings from our recent Experian/DataIQ research exploring the how and why of digital transformation projects and practical steps organisations can take to tackle their data challenges ahead of such an initiative

Business intelligence Organisation and culture Strategy

The Data Trends Report 2019 Sponsored by Apteco

The Data Trends Report 2019: Are You On Board With The Customer Journey? discusses the results of a quick-fire survey of over 270 data insight and marketing campaign software users across a variety of industries. Discover the channels that are being used to drive customers’ communications, including the most popular social channels.

Analytics and insight Data regulation Technology

Trust and ethics Sponsored by Crowe

As trust becomes an increasing factor for the customer, demonstrating the ethics of how data is to be used, managed and protected will become a competitive differentiator.

Data governance Data management Data regulation

Why tackling data issues is key to digital transformation Sponsored by Experian

Analytics and insight Data governance Technology

Improving marketing effectiveness Sponsored by Jaywing

This guide will talk you through different attribution methods which vary in complexity and accuracy and explore the benefits of advanced techniques and offer examples of how brands are doing it well. Learn the four key steps to build the right attribution model for your brand.

Analytics and insight Business intelligence Data management

Switched-on consumers - Their data, their terms Sponsored by Tealium

DataIQ in association with Tealium carried out a research project among consumers exploring their awareness of how personal information is being requested and used, as well as what influences their attitudes during this data-value exchange. Download this report to see what the research reveals about privacy attitudes and consumer awareness of data protection rights.

Data governance Data management Strategy

AI-Powered Omnichannel Customer Marketing Sponsored by Agillic

Artificial intelligence is the alpha trend in technology right now and is having a sweeping impact on how marketing organisations work and approach customers. AI is not new, but due to a series of converging conditions – wide availability of machine learning and advanced analytics; an abundance of data; and affordability of raw computational power – AI has gained momentum and is today a technology with substantial transformational impact.

Strategy Technology

Latest articles

Analytics and insight Organisation and culture Skills

How men can be allies in analytics to women

The global solidarity campaign for gender equality HeForShe was founded five years ago in June 2014. What does this mean on the ground in the data world? How do men who are supporting women in data showing that support? Toni Sekinah speaks to three men in data and technology to find out.

Data governance Data management Data regulation

NEW! DataIQ Podcast - 4: Practical data ethics

In this edition of the podcast, Andrew Lynn of Unicef talks about practical data governance, Adria Gascon of the Alan Turing Institute discusses privacy algorithms, and Professor Marina Jirotka of the University of Oxford considers a data ethics blackbox.

Data regulation Skills Technology

Will the UK win the AI race of the future?

Dr Rebecca Pope of KPMG UK, gave her views at a recent panel debate on automation in healthcare and IBM Watson. She also stated which country she thinks will win the global race to have the best and brightest brains to program the AI of the future. Toni Sekinah reports.

Analytics and insight Skills Technology

Diary of a data project - Part 2

DataIQ has partnered up with Tech Nation UK to find out what takes place when interrogating a dataset to find insights. In entry number two, Diana Akanho takes us through the second stage of a data analysis and presentation project, with a recap of the planning stage and an explanation of the doing stage.

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