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Research-led insight and guidance into the use, adoption and impact of data and analytics across organisations and the changing nature of consumer trust and participation in the data-value exchange

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Articles

Profiles, features and insights on the key trends, leaders, emerging stars and best practices within data, analytics and data science, originated by DataIQ and our partners

Reports

Research-led insight and guidance into the use, adoption and impact of data and analytics across organisations and the changing nature of consumer trust and participation in the data-value exchange

Market Insight

A selection of free reports, whitepapers and case studies from our community of service providers.

Events

DataIQ Digital

DataIQ Digital is our digital platform providing the opportunity to attend upcoming webinars, or watch previous webinars on-demand.

Awards

Are you an analytics ace? Does your business buzz with brilliant data brains? Then get the recognition you deserve with a DataIQ Award.

Member Workshops

Our workshop programme develops the soft skills of data, analytics and insight practitioners so they take data and analytics out into their organisations effectively.

Leadership Events

Our leadership round-tables, accelerator sessions and executive briefings provide a secure forum for learning and discussion on key industry topics.

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Data and analytics news, articles and research

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Wondering how to respond to business disruption? Start with your chief data officer

28 Jun 2021by Alan Jacobson

Pursuing a digital transformation? Wondering how to respond to a rapidly-changing market and business environment? You need data skills and a good data leader, say Alan Jacobson of Alteryx.

Articles

Why good data governance is central to building a successful modern business

10 Jun 2021by Jay Limburn

Trusted data has become increasingly important to getting the best out of emerging technologies like AI, with competitive advantage depending on it. But ...

Data governance

NEW! DataIQ Podcast - 15: Mental Wellbeing

28 May 2021by David Reed

In this episode of the DataIQ Podcast, I talk to Liz Brandt, chief executive of its architect, Ctrl-Shift, together with Gregor Henderson of Public Health E...

How to advance your data skills through apprenticeships

14 Apr 2021by Lisa Barrett

Is your company part of the £10 billion data skills gap facing UK plc? Demand for specialist data skills has tripled since 2013, but supply via schools and ...

TrustFord - gearing-up for data-driven marketing

12 Apr 2021by David Reed

TrustFord is the largest Ford dealer group in the country with over 1.8 million customers across its network. To support more effective marketing campaigns, it ...

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News

TSB opts for flexible hours as it staffs up tech hub

Banking group TSB has introduced a flexible working strategy in response to Covid-19, as it embarks on a major recruitment drive for its new Edinburgh-based ...

Property sector given free access to boundaries data

The UK property industry has received a major shot in the arm with the free release of over 23 million title extents - land boundaries - in a move which it is ...

Google reveals plan to help SMEs through Covid crisis

Google is attempting to shake-off its image as an all-conquering technology giant which steamrollers everything in its path with a new initiative designed to ...

Covid forces marketers into "less is more" ethos

Marketers are facing the double whammy of increased pressure to deliver sales leads since the Covid-19 outbreak, but with drastically reduced budgets, forcing ...

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Market Insight

Driving digital transformationIn Partnership with Tableau

Download this eBook by DataIQ and Tableau to find out how you can increase the chances of success with your digital transformations.

Data Management Market Insight strategy

Customer-first, but are data and technology falling behind?In Partnership with Acxiom

With so much data, more stringent regulations, and higher customer expectations today, learn how brands are using data to understand and engage customers ...

Market Insight

Business transformation - Catch up or get caught outIn Partnership with ENGINE

We know that digital transformation has never been more important, but the fact remains that most programmes under-deliver or fail
outright. Some research ...

Market Insight

New data, better businessIn Partnership with Barclays

This simple five-step guide summarises the attributes one needs to look out for when evaluating new data providers. As data becomes ever more important as a ...

Data Management Market Insight strategy

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Reports

DataIQ Leaders Briefing - Best practice for outsourcing

Outsourcing can be effective and deliver a new solution rapidly. Or it can become challenging with scope creep and missed deadlines. It is almost certainly ...

DataIQ Leaders Briefing - From WFH to 3:2 and everything in between

Has your organisation decided when it will fully re-open its offices and, if so, how often it expects workers to be there? It is one of the crucial questions ...

DataIQ Leaders Briefing - From data for good to data for purpose

Data for good is a popular term that connects the common desire to engage with big picture initiatives and the potential of data to have societal, ...

Data projects in 2020 - shopkeepers, speedboats and storms

Last year presented as many opportunities as challenges for DataIQ Leaders members, from delivering long dreamed-of data migrations to digital transformations ...

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Events

Critical steps in making data part of the company’s DNA

29 Jul