Up to 75 million current job roles may be displaced by machines by 2022 but for those working in data and marketing, the only way is up according to a new report which shows these professions will be among the main winners of an expected 133 million new jobs to emerge at the same time.
The World Economic Forum said that robots and algorithms would "vastly improve" the productivity of existing jobs and lead to many new ones in the future.
Growing occupations include roles that are significantly enhanced by the use of technology, such as data analysts, software and applications developers and e-commerce and social media specialists.
It also expects roles which are based on distinctively human traits to expand, such as marketing, customer service and those working in training and development.
However, WEF chairman Klaus Schwab said employment gains from technology were not a “foregone conclusion” and would require greater investment in training and education to help workers adapt.
“[This] is a call to action to governments, businesses, educators and individuals alike to take advantage of a rapidly closing window to create a new future of good work for all,” he wrote in the report.
Company bosses said more than half of all workplace tasks in existence at their firms today could be performed by machines by 2025, with those in accounting, data entry and payroll among those most at risk.
More than eight out of 10 businesses surveyed in Britain said it was likely they would automate work in the next five years, with half saying it was likely they would make staff who lacked the skills to use new technologies redundant.