Market Insight

News

Regular updates on breaking news across the data and analytics industry. Daily stories on end-user adoption, industry research, regulation and the economic impact of data

Articles

Profiles, features and insights on the key trends, leaders, emerging stars and best practices within data, analytics and data science, originated by DataIQ and our partners

Reports

Research-led insight and guidance into the use, adoption and impact of data and analytics across organisations and the changing nature of consumer trust and participation in the data-value exchange

Market Insight

A selection of free reports, whitepapers and case studies from our community of service providers.

Events

Conferences

DataIQ conferences provide a industry-leading platform to learn from the leading practitioners and inspirational leaders across the data and analytics industry.

Awards

Are you an analytics ace? Does your business buzz with brilliant data brains? Then get the recognition you deserve with a DataIQ Award.

Member Workshops

Our workshop programme develops the soft skills of data, analytics and insight practitioners so they take data and analytics out into their organisations effectively.

Leadership Events

Our leadership round-tables, accelerator sessions and executive briefings provide a secure forum for learning and discussion on key industry topics.

Recognition

DataIQ 100

The first and only fully-curated power list of the most influential data and analytics practitioners in UK organisations.

Advisory Board

The influential business leaders who sit on our advisory board support the development of DataIQ Leaders with vision, guidance and advocacy.

Membership

About us

New to DataIQ?

Knowledge

News

Regular updates on breaking news across the data and analytics industry. Daily stories on end-user adoption, industry research, regulation and the economic impact of data

Articles

Profiles, features and insights on the key trends, leaders, emerging stars and best practices within data, analytics and data science, originated by DataIQ and our partners

Reports

Research-led insight and guidance into the use, adoption and impact of data and analytics across organisations and the changing nature of consumer trust and participation in the data-value exchange

Market Insight

A selection of free reports, whitepapers and case studies from our community of service providers.

Events

Conferences

DataIQ conferences provide a industry-leading platform to learn from the leading practitioners and inspirational leaders across the data and analytics industry.

Awards

Are you an analytics ace? Does your business buzz with brilliant data brains? Then get the recognition you deserve with a DataIQ Award.

Member Workshops

Our workshop programme develops the soft skills of data, analytics and insight practitioners so they take data and analytics out into their organisations effectively.

Leadership Events

Our leadership round-tables, accelerator sessions and executive briefings provide a secure forum for learning and discussion on key industry topics.

Recognition

DataIQ 100

The first and only fully-curated power list of the most influential data and analytics practitioners in UK organisations.

Advisory Board

The influential business leaders who sit on our advisory board support the development of DataIQ Leaders with vision, guidance and advocacy.

Membership

About Us

New to DataIQ?

Market Insight

A selection of free reports, whitepapers and case studies from our community of service providers.

Seven steps to implementing successful artificial intelligence projectsSponsored by Outra

Utilising data and AI at a business level to drive the overall value of the customer is very different from using it at the tactical level to optimise a channel or clicks and warrants considerable upfront planning. In this paper, we explore the steps that organisations need to take to implement AI into their organisation to ensure the greatest chance of success.

The Data Trends Report 2019Sponsored by Apteco

The Data Trends Report 2019: Are You On Board With The Customer Journey? discusses the results of a quick-fire survey of over 270 data insight and marketing campaign software users across a variety of industries. Discover the channels that are being used to drive customers’ communications, including the most popular social channels.

Analytics and insight Data regulation Technology

Why tackling data issues is key to digital transformationSponsored by Experian

Experian and DataIQ explore key findings from our recent Experian/DataIQ research exploring the how and why of digital transformation projects and practical steps organisations can take to tackle their data challenges ahead of such an initiative

Analytics and insight Data governance Technology

AI-Powered Omnichannel Customer MarketingSponsored by Agillic

Artificial intelligence is the alpha trend in technology right now and is having a sweeping impact on how marketing organisations work and approach customers. AI is not new, but due to a series of converging conditions – wide availability of machine learning and advanced analytics; an abundance of data; and affordability of raw computational power – AI has gained momentum and is today a technology with substantial transformational impact.

Strategy Technology

Customer-centric trends behind winning companiesSponsored by Apteco

Marketing data insights and campaign automation can deliver powerful results, no matter what industry you work in. Nowhere is this better demonstrated than in the ‘Best use of the Apteco Marketing Suite Award’ finalists, who all demonstrate the winning customer-centric strategies that deliver competitive advantage.

Analytics and insight Technology

Three Steps to Optimise Your Mobile StrategySponsored by MicroStrategy

As organisations embrace enterprise mobility and move down the path to mobile maturity, it’s critical that they take the time to periodically evaluate their progress and overall strategy.

Strategy Technology

What Makes an Enterprise Mobile App GreatSponsored by MicroStrategy

Today’s mobile users are demanding - only 5% of mobile consumer apps survive their first 30 days. Any organization embarking on an enterprise mobility initiative must heed the hard-learned lessons from the consumer space to ensure the successful adoption of their apps.

Strategy Technology

Enabling AI services through operationalisation + self-service analyticsSponsored by DataIku

Operationalisation and self-service analytics are critical pieces to the transformation of a data-powered enterprise, including the movement toward AI. However, that doesn’t mean that the two systems in and of themselves are a final destination.

Data science Technology

The New Role of Marketing Analytics & VisualisationSponsored by Adverity

In the second instalment of the Strategic Playbook for Data-Driven Agencies series by Adverity, we take a closer look at the growing role of data visualisation and dashboards. Agencies must embrace new data-driven technology to ensure their long-term future and keep pace in times of digital transformation.

Analytics and insight Technology

The 11 Core Functionalities of a Successful Data StrategySponsored by Tealium

In this report Tealium has partnered with Gartner to round up the top data and analytics predictions to help professionals enhance their strategic programmes and embrace digitalisation.

Analytics and insight Strategy Technology

Latest articles

Data science Skills Strategy Technology

Can small businesses and start-ups benefit from AI too?

Small businesses and start-up can get in on the AI action that may seem to be the domain of the tech giants. This was the view of DataJavelin’s Philip Rooney who made this claim to a room full of entrepreneurs and small business owners at a workshop. Toni Sekinah reports.

Data science Organisation and culture

Powering strategic development with AI and machine learning

Consumers are far more fickle, experimental and granular than ever. To move faster and predict their buying trends more accurately, businesses need to embrace new innovations in data analytics. Andrew Appel of IRI explains why.

Data governance Data regulation

Location data, privacy and consent

A panel discussion about location data, privacy and consent held at the Geovation office generated healthy debate about the rights of citizens and responsibilities of tech companies in relation to location data and privacy. ’Is privacy a privilege or a right?’ was one of the questions raised. Toni Sekinah reports.

Data science Technology

Driving data marketplace for improved junction judgments

Marketplace for driving data, wejo, is connecting those that have it with those who need it. The company states that by joining up supply and demand, it is helping to save lives, reduce congestion and emissions, and create a better all-round driving experience. Toni Sekinah hears from wejo’s Steve Pimblett.

View All