Market Insight

News

Regular updates on breaking news across the data and analytics industry. Daily stories on end-user adoption, industry research, regulation and the economic impact of data

Articles

Profiles, features and insights on the key trends, leaders, emerging stars and best practices within data, analytics and data science, originated by DataIQ and our partners

Reports

Research-led insight and guidance into the use, adoption and impact of data and analytics across organisations and the changing nature of consumer trust and participation in the data-value exchange

Market Insight

A selection of free reports, whitepapers and case studies from our community of service providers.

Events

Conferences

DataIQ conferences provide a industry-leading platform to learn from the leading practitioners and inspirational leaders across the data and analytics industry.

Awards

Are you an analytics ace? Does your business buzz with brilliant data brains? Then get the recognition you deserve with a DataIQ Award.

Member Workshops

Our workshop programme develops the soft skills of data, analytics and insight practitioners so they take data and analytics out into their organisations effectively.

Leadership Events

Our leadership round-tables, accelerator sessions and executive briefings provide a secure forum for learning and discussion on key industry topics.

DataIQ Inspire

A data and analytics careers event that will bring together the next generation of talent with the employers who need their skills.

Recognition

DataIQ 100

The first and only fully-curated power list of the most influential data and analytics practitioners in UK organisations.

Advisory Board

The influential business leaders who sit on our advisory board support the development of DataIQ Leaders with vision, guidance and advocacy.

Partners

DataIQ works with some of the leading providers of data and analytics technology and services. If you have a project coming up, make this your first port of call.

Membership

New to DataIQ?

Knowledge

News

Regular updates on breaking news across the data and analytics industry. Daily stories on end-user adoption, industry research, regulation and the economic impact of data

Articles

Profiles, features and insights on the key trends, leaders, emerging stars and best practices within data, analytics and data science, originated by DataIQ and our partners

Reports

Research-led insight and guidance into the use, adoption and impact of data and analytics across organisations and the changing nature of consumer trust and participation in the data-value exchange

Market Insight

A selection of free reports, whitepapers and case studies from our community of service providers.

Events

Conferences

DataIQ conferences provide a industry-leading platform to learn from the leading practitioners and inspirational leaders across the data and analytics industry.

Awards

Are you an analytics ace? Does your business buzz with brilliant data brains? Then get the recognition you deserve with a DataIQ Award.

Member Workshops

Our workshop programme develops the soft skills of data, analytics and insight practitioners so they take data and analytics out into their organisations effectively.

Leadership Events

Our leadership round-tables, accelerator sessions and executive briefings provide a secure forum for learning and discussion on key industry topics.

DataIQ Inspire

A data and analytics careers event that will bring together the next generation of talent with the employers who need their skills.

Recognition

DataIQ 100

The first and only fully-curated power list of the most influential data and analytics practitioners in UK organisations.

Advisory Board

The influential business leaders who sit on our advisory board support the development of DataIQ Leaders with vision, guidance and advocacy.

Partners

DataIQ works with some of the leading providers of data and analytics technology and services. If you have a project coming up, make this your first port of call.

Membership

New to DataIQ?

Market Insight

A selection of free reports, whitepapers and case studies from our community of service providers.

Join the dots: Why tackling data issues is key to digital transformation Sponsored by Experian

Experian and DataIQ explore key findings from our recent Experian/DataIQ research exploring the how and why of digital transformation projects and practical steps organisations can take to tackle their data challenges ahead of such an initiative

Switched-on consumers - Their data, their terms Sponsored by Tealium

DataIQ in association with Tealium carried out a research project among consumers exploring their awareness of how personal information is being requested and used, as well as what influences their attitudes during this data-value exchange. Download this report to see what the research reveals about privacy attitudes and consumer awareness of data protection rights.

Data governance Data management Strategy

AI-Powered Omnichannel Customer Marketing Sponsored by Agillic

Artificial intelligence is the alpha trend in technology right now and is having a sweeping impact on how marketing organisations work and approach customers. AI is not new, but due to a series of converging conditions – wide availability of machine learning and advanced analytics; an abundance of data; and affordability of raw computational power – AI has gained momentum and is today a technology with substantial transformational impact.

Strategy Technology

Digital Transformation at CFAO Improves Customer Satisfaction Sponsored by InterSystems

CFAO is a 4.2 billion euro company based in France that does business in 36 African countries, 7 French overseas territories, Denmark, Portugal, Italy, India, Vietnam, and Cambodia. With more than 140 operational subsidiaries, CFAO found it difficult to be as responsive as they wanted.

Organisation and culture Strategy

The CDP opportunity Sponsored by Tealium

How Brands Can Leverage Customer Data Platforms to Create Timely, Relevant and Personalized Experiences Each day, an estimated 2.5 quintillion bytes of data is created. This includes staggering amounts of transactional and demographic data, as well as virtually infinite amounts of behavioral data. For many organizations, the problem lies not in the gathering of such data but in it’s organization, analysis and application.

Data management Strategy

Key Strategies For A High Performing Data and Analytics Program In 2018 Sponsored by Tealium

Successful brands know that having quality customer data drives greater business success and more engaged customers. Yet organizations of every size continue to struggle with making data-driven decisions as a result of poor quality data.

Analytics and insight Strategy

Three Steps to Optimise Your Mobile Strategy Sponsored by MicroStrategy

As organisations embrace enterprise mobility and move down the path to mobile maturity, it’s critical that they take the time to periodically evaluate their progress and overall strategy.

Strategy Technology

What Makes an Enterprise Mobile App Great Sponsored by MicroStrategy

Today’s mobile users are demanding - only 5% of mobile consumer apps survive their first 30 days. Any organization embarking on an enterprise mobility initiative must heed the hard-learned lessons from the consumer space to ensure the successful adoption of their apps.

Strategy Technology

The role of data in digital transformation Sponsored by MicroStrategy

The exponential pace of disruptive innovation is fundamentally changing the way enterprise organizations do business. In response, companies are looking to digital transformation initiatives as the key to the discovery and development of new business models and long-term business survival.

Organisation and culture Strategy

How to use smart data to deliver a higher ROI Sponsored by Adverity

Unlock the true potential of your data with data-driven marketing to make better decisions. Today, marketers turn to the most reliable source of information: The customer data. Unfortunately, though so many still have problems with the data-driven approach. Many often ask us where to find suitable data. Others criticize about the lack of tools.

Analytics and insight Data management Strategy

Latest articles

Skills Technology

Lack of data skills holding back AI execution

Just over one in two businesses do not have the right skills in house to execute their AI strategy even though 93% of businesses are fully invested in AI. This is according to research from SnapLogic, which also shows that the AI skills shortage is more acute in the UK than in the US.

Analytics and insight Technology

How to do marketing in the information overload age

Konica Minolta Marketing Services (KMMS) proclaims to help brands get the best value out of their data. Steve Lowell of KMMS tells an audience which tools and processes his company uses to extract that value and why this task is so challenging in today’s information age.

Analytics and insight

Diary of a Data Project – Month 1

How exactly does one ‘do data’? For those of us who work around data but not actually with it, analytics and insights can seem like alchemy. Numbers and data go in at one end and data-driven insights come out at the other. So DataIQ has partnered up with Tech Nation UK to have a peek behind the curtain of a data project.

Analytics and insight Skills Technology

Certifiably data literate

Business intelligence and data visualisation company Qlik has launched a data literacy certificate for people who work within and outside of data analytics. Toni Sekinah speaks to Kevin Hanegan of Qlik to find out how the certificate was designed and the skills and competencies prescribed within it.

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