Market Insight

Articles

Profiles, features and insights on the key trends, leaders, emerging stars and best practices within data, analytics and data science, originated by DataIQ and our partners

Reports

Research-led insight and guidance into the use, adoption and impact of data and analytics across organisations and the changing nature of consumer trust and participation in the data-value exchange

Market Insight

A selection of free reports, whitepapers and case studies from our community of service providers.

Events

DataIQ Digital

DataIQ Digital is our digital platform providing the opportunity to attend upcoming webinars, or watch previous webinars on-demand.

Conferences

DataIQ conferences provide a industry-leading platform to learn from the leading practitioners and inspirational leaders across the data and analytics industry.

Awards

Are you an analytics ace? Does your business buzz with brilliant data brains? Then get the recognition you deserve with a DataIQ Award.

Member Workshops

Our workshop programme develops the soft skills of data, analytics and insight practitioners so they take data and analytics out into their organisations effectively.

Leadership Events

Our leadership round-tables, accelerator sessions and executive briefings provide a secure forum for learning and discussion on key industry topics.

Recognition

DataIQ 100

The first and only fully-curated power list of the most influential data and analytics practitioners in UK organisations.

Advisory Board

The influential business leaders who sit on our advisory board support the development of DataIQ Leaders with vision, guidance and advocacy.

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Knowledge

Articles

Profiles, features and insights on the key trends, leaders, emerging stars and best practices within data, analytics and data science, originated by DataIQ and our partners

Reports

Research-led insight and guidance into the use, adoption and impact of data and analytics across organisations and the changing nature of consumer trust and participation in the data-value exchange

Market Insight

A selection of free reports, whitepapers and case studies from our community of service providers.

Events

DataIQ Digital

DataIQ Digital is our digital platform providing the opportunity to attend upcoming webinars, or watch previous webinars on-demand.

Conferences

DataIQ conferences provide a industry-leading platform to learn from the leading practitioners and inspirational leaders across the data and analytics industry.

Awards

Are you an analytics ace? Does your business buzz with brilliant data brains? Then get the recognition you deserve with a DataIQ Award.

Member Workshops

Our workshop programme develops the soft skills of data, analytics and insight practitioners so they take data and analytics out into their organisations effectively.

Leadership Events

Our leadership round-tables, accelerator sessions and executive briefings provide a secure forum for learning and discussion on key industry topics.

Recognition

DataIQ 100

The first and only fully-curated power list of the most influential data and analytics practitioners in UK organisations.

Advisory Board

The influential business leaders who sit on our advisory board support the development of DataIQ Leaders with vision, guidance and advocacy.

Membership

About Us

New to DataIQ?

Market Insight

A selection of free reports, whitepapers and case studies from our community of service providers.

Download this exclusive research by DataIQ and find out which organisations have achieved full alignment between their data and business strategies and how this relates to their data literacy and digital transformation programmes.

Better data, better marketingIn Partnership with Royal Mail

The cost of poor data quality on the organisation now stands at 8.8% of annual revenue. Download this report by DataIQ and Royal Mail to explore key data management challenges and the cost of poor data quality.

Driving value from non-personal dataIn Partnership with Barclays

This report provides fascinating insights into how business organisations are harnessing the power of non-personal data. It underlines the critical importance of accessing third party data sources to support business strategy.

Customer data platforms: Integrating data, transforming enterprisesIn Partnership with Tealium

This report presents the findings from a survey across 101 companies to identify their goals for digital transformation and data integration, together with the obstacles they encounter.

Transformation Insights

Industry data leaders from NHS Digital, Samsung Europe, Schneider Electric, TUI Group and Zurich will be presenting at the DataIQ Transform event taking place on Wednesday, November 13, 2019. We sat down with some of these industry leaders to learn more about their perspectives on the evolving data and analytics landscape.

Join the dots: Why tackling data issues is key to digital transformationIn Partnership with Experian

This report, a collaboration between DataIQ and Experian, is a deep dive into the how and why of digital transformation as well as the role data quality and data management play in its success. Download this report to understand the importance of data quality and data management and how to prevent data quality pitfalls in transformation programmes.

Switched-on consumers - Their data, their termsIn Partnership with Tealium

DataIQ in association with Tealium carried out a research project among consumers exploring their awareness of how personal information is being requested and used, as well as what influences their attitudes during this data-value exchange. Download this report to see what the research reveals about privacy attitudes and consumer awareness of data protection rights.

AI-Powered Omnichannel Customer MarketingIn Partnership with Agillic

Artificial intelligence is the alpha trend in technology right now and is having a sweeping impact on how marketing organisations work and approach customers. AI is not new, but due to a series of converging conditions – wide availability of machine learning and advanced analytics; an abundance of data; and affordability of raw computational power – AI has gained momentum and is today a technology with substantial transformational impact.

Digital Transformation at CFAO Improves Customer SatisfactionIn Partnership with InterSystems

CFAO is a 4.2 billion euro company based in France that does business in 36 African countries, 7 French overseas territories, Denmark, Portugal, Italy, India, Vietnam, and Cambodia. With more than 140 operational subsidiaries, CFAO found it difficult to be as responsive as they wanted.

The CDP opportunityIn Partnership with Tealium

How Brands Can Leverage Customer Data Platforms to Create Timely, Relevant and Personalized Experiences

Each day, an estimated 2.5 quintillion bytes of data is created. This includes staggering amounts of transactional and demographic data, as well as virtually infinite amounts of behavioral data. For many organizations, the problem lies not in the gathering of such data but in it’s organization, analysis and application.

Amplify the human to bridge the analytic divide

Digital transformation has evolved so rapidly in recent years that an “analytic divide” is now emerging, with many organisations fearing they need complex code and high-level data science skills to compete. But as Nick Jewell of Alteryx explains, the right mind-set combined with next generation tools can quickly close the gap between leaders and laggards.

How to create an amazing corporate hackathon

Hackathons have huge appeal for talent management and acquisition, bringing with them some much-needed, tech-fuelled zeitgeist. To get the best out of them, you need to do careful preparation and goal-setting. Jane Smith shares a tip list based on her experiences to help you have a successful hack.

Medical blue light scenarios get the green light for analytics

The trend towards using data and analytics to improve patient outcomes in the NHS has been accelerated by the Covid-19 pandemic. According to research by Qlik, 84% of NHS Trusts reported using data analytics to support patient care and operations during the crisis. Two of them told DataIQ how they have adopted new tools and what impact they have had.

Writing your data and AI ethics policy? You are not alone

If you have been charged with creating your organisation’s data ethics and AI policy, you might feel over-faced by the quantity of material on the subject and baffled by the range of regulators and organisations involved. In this article, Helen Crooks maps out the vested interests and directs you towards the sources that matter.

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