Market Insight

News

Regular updates on breaking news across the data and analytics industry. Daily stories on end-user adoption, industry research, regulation and the economic impact of data

Articles

Profiles, features and insights on the key trends, leaders, emerging stars and best practices within data, analytics and data science, originated by DataIQ and our partners

Reports

Research-led insight and guidance into the use, adoption and impact of data and analytics across organisations and the changing nature of consumer trust and participation in the data-value exchange

Market Insight

A selection of free reports, whitepapers and case studies from our community of service providers.

Events

Conferences

DataIQ conferences provide a industry-leading platform to learn from the leading practitioners and inspirational leaders across the data and analytics industry.

Awards

Are you an analytics ace? Does your business buzz with brilliant data brains? Then get the recognition you deserve with a DataIQ Award.

Member Workshops

Our workshop programme develops the soft skills of data, analytics and insight practitioners so they take data and analytics out into their organisations effectively.

Leadership Events

Our leadership round-tables, accelerator sessions and executive briefings provide a secure forum for learning and discussion on key industry topics.

Recognition

DataIQ 100

The first and only fully-curated power list of the most influential data and analytics practitioners in UK organisations.

Advisory Board

The influential business leaders who sit on our advisory board support the development of DataIQ Leaders with vision, guidance and advocacy.

Partners

DataIQ works with some of the leading providers of data and analytics technology and services. If you have a project coming up, make this your first port of call.

Membership

New to DataIQ?

Knowledge

News

Regular updates on breaking news across the data and analytics industry. Daily stories on end-user adoption, industry research, regulation and the economic impact of data

Articles

Profiles, features and insights on the key trends, leaders, emerging stars and best practices within data, analytics and data science, originated by DataIQ and our partners

Reports

Research-led insight and guidance into the use, adoption and impact of data and analytics across organisations and the changing nature of consumer trust and participation in the data-value exchange

Market Insight

A selection of free reports, whitepapers and case studies from our community of service providers.

Events

Conferences

DataIQ conferences provide a industry-leading platform to learn from the leading practitioners and inspirational leaders across the data and analytics industry.

Awards

Are you an analytics ace? Does your business buzz with brilliant data brains? Then get the recognition you deserve with a DataIQ Award.

Member Workshops

Our workshop programme develops the soft skills of data, analytics and insight practitioners so they take data and analytics out into their organisations effectively.

Leadership Events

Our leadership round-tables, accelerator sessions and executive briefings provide a secure forum for learning and discussion on key industry topics.

Recognition

DataIQ 100

The first and only fully-curated power list of the most influential data and analytics practitioners in UK organisations.

Advisory Board

The influential business leaders who sit on our advisory board support the development of DataIQ Leaders with vision, guidance and advocacy.

Partners

DataIQ works with some of the leading providers of data and analytics technology and services. If you have a project coming up, make this your first port of call.

Membership

New to DataIQ?

Market Insight

A selection of free reports, whitepapers and case studies from our community of service providers.

Switched-on consumers - Their data, their terms Sponsored by Tealium

DataIQ in association with Tealium carried out a research project among consumers exploring their awareness of how personal information is being requested and used, as well as what influences their attitudes during this data-value exchange. Download this report to see what the research reveals about privacy attitudes and consumer awareness of data protection rights.

AI-Powered Omnichannel Customer Marketing Sponsored by Agillic

Artificial intelligence is the alpha trend in technology right now and is having a sweeping impact on how marketing organisations work and approach customers. AI is not new, but due to a series of converging conditions – wide availability of machine learning and advanced analytics; an abundance of data; and affordability of raw computational power – AI has gained momentum and is today a technology with substantial transformational impact.

Strategy Technology

Digital Transformation at CFAO Improves Customer Satisfaction Sponsored by InterSystems

CFAO is a 4.2 billion euro company based in France that does business in 36 African countries, 7 French overseas territories, Denmark, Portugal, Italy, India, Vietnam, and Cambodia. With more than 140 operational subsidiaries, CFAO found it difficult to be as responsive as they wanted.

Organisation and culture Strategy

The CDP opportunity Sponsored by Tealium

How Brands Can Leverage Customer Data Platforms to Create Timely, Relevant and Personalized Experiences Each day, an estimated 2.5 quintillion bytes of data is created. This includes staggering amounts of transactional and demographic data, as well as virtually infinite amounts of behavioral data. For many organizations, the problem lies not in the gathering of such data but in it’s organization, analysis and application.

Data management Strategy

Key Strategies For A High Performing Data and Analytics Program In 2018 Sponsored by Tealium

Successful brands know that having quality customer data drives greater business success and more engaged customers. Yet organizations of every size continue to struggle with making data-driven decisions as a result of poor quality data.

Analytics and insight Strategy

Three Steps to Optimise Your Mobile Strategy Sponsored by MicroStrategy

As organisations embrace enterprise mobility and move down the path to mobile maturity, it’s critical that they take the time to periodically evaluate their progress and overall strategy.

Strategy Technology

What Makes an Enterprise Mobile App Great Sponsored by MicroStrategy

Today’s mobile users are demanding - only 5% of mobile consumer apps survive their first 30 days. Any organization embarking on an enterprise mobility initiative must heed the hard-learned lessons from the consumer space to ensure the successful adoption of their apps.

Strategy Technology

The role of data in digital transformation Sponsored by MicroStrategy

The exponential pace of disruptive innovation is fundamentally changing the way enterprise organizations do business. In response, companies are looking to digital transformation initiatives as the key to the discovery and development of new business models and long-term business survival.

Organisation and culture Strategy

How to use smart data to deliver a higher ROI Sponsored by Adverity

Unlock the true potential of your data with data-driven marketing to make better decisions. Today, marketers turn to the most reliable source of information: The customer data. Unfortunately, though so many still have problems with the data-driven approach. Many often ask us where to find suitable data. Others criticize about the lack of tools.

Analytics and insight Data management Strategy

Location Intelligence Drives Competitive Edge In The Digital Age Sponsored by Loqate

Digital media has had a profound impact on the way consumers interact and engage with brands. They are no longer satisfied with loosely targeted mass marketing communications and instead they expect products, services, communications and discounts that are tailored to their needs and buying habits.

Analytics and insight Organisation and culture Strategy

Latest articles

Leadership

Ensuring high quality data processes in insurance

Zurich Insurance went through a transformation to simplify its data processes, and was recognised with a DataIQ Transformation with Data award. Toni Sekinah speaks to Anita Fernqvist who lead the turnaround.

Data science

The making of a simple yet complex price predictor

Fergus Weldon of Trainline and his team built a prediction model that shows users what ticket prices will be and when specific prices are about to expire. He gives advice to other data teams that would like to build such a model and says how it was similar to constructing one of the wonders of the world.

Data science Strategy Technology

Oliver Smith - Telefónica's healthcare moonshot and dreaming big

Oliver Smith is leading a far-reaching innovation programme at Telefónica as part of a “health moonshot” to change lifestyles and reduce chronic illnesses. Ahead of his speech at Data Summit, he told DataIQ how they plan to get there.

Technology

To get people to buy into your data idea, take them on a journey

It’s conference season again and exhibition halls around the world are full of people selling their data goods and services. At one a big expo I went to recently, the representatives of one company got me really excited about data management despite my lack of a comprehensive understanding of all its intricacies. They did this by being by highlighting the path to a beneficial destination.

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