Nurturing the data asset

Viewing data as a corporate asset is a transformative concept that many organisations struggle with. However, for businesses to evolve, the data function needs to move from supporting business-as-usual processes to developing new and valuable data-driven services.

To discuss this issue, we brought together a panel of data industry leaders. They provided their perspectives on the opportunities and challenges around developing a true data asset, addressing issues including:
• Recognising data as a strategic asset and securing clear ownership of it
• Leveraging your existing data assets to develop additional services and revenue opportunities
• Aligning investment and support for the data function to deliver the new capabilities the business needs

Chaired by David Reed, DataIQ’s knowledge and strategy director, the conversation featured:
• David Hayes, chief data officer, Open University
• Alex Sidgreaves, head of data, Zurich Insurance UK
• Nicholas McCarthy, SVP data solutions EMEA, Merkle