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Are you an analytics ace? Does your business buzz with brilliant data brains? Then get the recognition you deserve with a DataIQ Award.

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Knowledge

Articles

Profiles, features and insights on the key trends, leaders, emerging stars and best practices within data, analytics and data science, originated by DataIQ and our partners

Reports

Research-led insight and guidance into the use, adoption and impact of data and analytics across organisations and the changing nature of consumer trust and participation in the data-value exchange

Market Insight

A selection of free reports, whitepapers and case studies from our community of service providers.

Events

DataIQ Digital

DataIQ Digital is our digital platform providing the opportunity to attend upcoming webinars, or watch previous webinars on-demand.

Awards

Are you an analytics ace? Does your business buzz with brilliant data brains? Then get the recognition you deserve with a DataIQ Award.

Member Workshops

Our workshop programme develops the soft skills of data, analytics and insight practitioners so they take data and analytics out into their organisations effectively.

Leadership Events

Our leadership round-tables, accelerator sessions and executive briefings provide a secure forum for learning and discussion on key industry topics.

Recognition

DataIQ 100

The first and only fully-curated power list of the most influential data and analytics practitioners in UK organisations.

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The influential business leaders who sit on our advisory board support the development of DataIQ Leaders with vision, guidance and advocacy.

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About Us

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Nurturing the data asset

In partnership with Merkle

Today, the importance of data has never been greater and building a data asset needs to be central to any corporate strategy. Taking a strategic approach to data requires one that is correctly planned, organised and funded.

Viewing data as a corporate asset is a transformative concept that many organisations struggle with. However, for businesses to evolve, the data function needs to move from supporting business-as-usual processes to developing new and valuable data-driven services.

To discuss this issue, we brought together a panel of data industry leaders. They provided their perspectives on the opportunities and challenges around developing a true data asset, addressing issues including:
• Recognising data as a strategic asset and securing clear ownership of it
• Leveraging your existing data assets to develop additional services and revenue opportunities
• Aligning investment and support for the data function to deliver the new capabilities the business needs

Chaired by David Reed, DataIQ’s knowledge and strategy director, the conversation featured:
• David Hayes, chief data officer, Open University
• Alex Sidgreaves, head of data, Zurich Insurance UK
• Nicholas McCarthy, SVP data solutions EMEA, Merkle