The opportunities for data to help society respond to long-standing and emerging challenges is limited only by our imaginations. Covid-19 has highlighted this fundamental importance of data and technology. Jonathan Westley, CDO at Experian, points out some examples.
if there is limited trust in the data, should decisions be offloaded to an algorithm and other cutting-edge technologies? As organisations look to build up their capabilities and use of AI and machine learning, Clinton Hook of Experian argues for a renewed focus on their foundational component - good quality data.
Experian is a FTSE 100 business with a history it can trace back to 1968. So it may seem surprising that a company which trades in data only set up a central data office relatively recently. Jonathan Westley, chief data officer, talked to DataIQ about his role and why data as an internal area of focus has moved to the foreground.