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Better briefs: get better quality briefs and improve outcomes

Better Briefs: Get better quality briefs and improve outcomes

09 July 2019
09:00 - 17:00
etc Venues, Marble Arch, London

This workshop will help data leaders and their teams understand how the briefing process can play a key role in the shift from service provider to business advisor; how to be able to apply practical planning frameworks in brainstorms and briefing meetings to improve the quality of the brief and how to co-create powerful briefs that improve the effectiveness of project work.

 

The workshop will include:

  • Why this session – defining success, benefits of better briefs and objectives for the day
  • The role of scoping – why deconstructing a brief can help drive project efficiency and improve analysis outcomes
  • The questions to ask – what you need to know to create a credible brief and how to ask difficult questions
  • Where real insight comes from – how synthesis of ‘hidden’ and ‘blind’ information at the briefing stage can produce a more focused brief and targeted analysis plan
  • Co-creating hypotheses – using a deductive approach to create a brief that will guide your analysis
  • Action planning – what next, how they will embed the learnings

Trainer


Caroline Florence

Caroline Florence

Director
DataIQ

This event is only open to our DataIQ Leaders members.



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