DataIQ Leaders briefing - Managing expectations and priorities of the analytics function
Reports30 Mar 2019by David Reed, DataIQ
In the early stages of maturity, analytics functions tend to operate in a highly-reactive state with little in the way of prioritisation of those incoming tasks. This creates a false expectation among stakeholders and stops the analytics function from progressing up the maturity curve to become proactive. This briefing paper outlines some key steps to avoid this trap.