Property website Zoopla is planning to create scores of technology and marketing roles, including posts for data analysts and software engineers, as part of a new expansion strategy.
Founded in 2007, the site attracts about 55 million visits and 1.4 million unique visits to its website each month, but now wants to delve deeper into that data. Zoopla said it will boost its workforce next year from 630 to around 750, an increase of 19%.
The new recruits will be based largely at Zoopla’s HQ near Tower Bridge.
Zoopla chief executive Charlie Bryant said: “We have ambitious growth plans for 2020 and the creation of 120 new roles will be vital to us meeting our goals of reinvigorating the home buying process and providing an even better experience for agents.
“While there have no doubt been improvements since the launch of portals, we know customer expectations rightly always increase. This is why we believe the process of buying, selling or renting a home is one that could still benefit from both innovation and a renewed focus on improving the customer experience.
“These new hires will bolster the strong teams of property experts we already have across the UK and will help us build a truly unique offer for home hunters and agents alike.
"London is one of the world’s great cities and remains a global hub for tech talent. The best and brightest minds will always want to live and work here and we are confident that London will play a vital role in our growth for many years to come."
The company appointed its first head of CRM, Adam Knight, in July; he previously spent over ten years in senior planning roles at marketing agencies, including Havas Helia, TMW Unlimited and Ogilvy.
Zoopla is owned by ZPG, which also owns price comparison service uSwitch, finance comparison website Money.co.uk, PrimeLocation and Hometrack. Having been floated on the London Stock Exchange in 2014, it returned to private ownership when it was acquired by Silver Lake Partners for £2.2bn in July 2018.