With Sport England's Active Lives Survey showing that over a quarter of the population do less than 30 minutes of moderate intensity activity a week, the new products aim to make getting active easier.
New products include iPrescribe Exercise, an activity app which analyses a consumer's lifestyle information and prescribes a bespoke exercise plan using an automated algorithm.
Created by two physiotherapists, Lewis and Carron Manning, the app is designed to help NHS doctors, who often do not have time to provide exercise prescriptions on top of their other work. The app has been approved by the NHS and is listed on the NHS Digital apps library.
Meanwhile, Train As One is an AI personal running coach, which adapts when consumers do and, it is claimed, keeps runners fit, healthy and injury free.
Other businesses on the OpenActive Accelerator include:
Spryt: a community and marketplace platform for sports and fitness enthusiasts enabling people who have moved to London to find and connect with their nearest training partner, teammate, coach, club or class.
Onigo Escapes: digital adventure games for mental and physical health. Immersive adventure games in London's parks.
Sweat and Sound: curating immersive events at secret locations all over London combining live music and fitness to create experiences that make participants forget they are working out.
Find a Race: connects people to their next goal providing a two way service that helps athletes find mass participation events like marathons and triathlons and also connects organisers to athletes.
Go Sweat: which aims to connect people with their nearest fitness class personalised to help you find your perfect way to get active.
Shout: saves time and money for individuals by enabling the user to make immediate and informed decisions to deal with everyday urban challenges. It allows them to discover highly-personalised information regarding retail highlights, pop-up events, sports and wellbeing, connected travelling, updates from public authorities, local jobs and accommodation offers.
Track Active: still in development, this is a self help application providing individualised and adaptable exercise programmes for people trying to get healthy and maintain it.
Outdoor Nation: passionate about getting people more active outdoors in the nation's national parks and areas of outstanding natural beauty.