According to a European Commission survey, 43% of EU citizens are concerned about the misuse of personal data, and 42% about the security of online payments. In France, 64% of users are willing to subscribe to a cyber-insurance policy while only 6% already have one.
The Cyber Shield brand spans five fields of assistance:
- Online shopping: Allianz claims Cyber Shield takes care of matters related to the delivery, quality and conformity of consumer goods, as well as online payment.
- Online banking: Cyber Shield addresses losses incurred in case of any fraudulent Internet/mobile transactions.
- E-reputation and cyber bullying: Allianz Partners and its providers claim to enable customers to monitor their online reputation and exposure as well as to handle adverse matters from technical, legal and psychological perspectives.
- Data recovery: Cyber Shield insists it helps customers to restore their lost data in case of broken devices or mishandling.
- Legal advice: Online matters open a new range of legal issues of which customers are not always aware; Cyber Shield supports them by providing dedicated legal advice.
Allianz Partners chief executive of assistance business Sylvie Ouziel claimed: "The assistance business is more 'high tech-high touch' than ever, leveraging technology to support customers when and where needed – at home, on the roadside or traveling – with the pervasive use of mobile technologies in their daily lives.
"With the expectation of consumers to be connected and the rise of cyber threats (hacking, phishing, bullying, data losses) create a new space of needs that Allianz Partners is uniquely positioned to address."