Business executives are crying out for greater access to company data "on the go" to power digital transformation, with the overwhelming majority believing that improved mobile access to decision-making data would benefit business outcomes.
According to a study conducted for Domo by Dimensional Research, decision makers increasingly use mobile devices to conduct business but they often struggle to access the most up-to-date information.
Some 96% of teams say it would help decision-making if staff at all levels of the organisation had access to up-to-the-minute data on their phones, while 87% want to instantly share reports with their team and collaborate on their mobile devices.
According to separate study by McKinsey & Company, carried out last year, mobile Internet technology has had the biggest impact in successful digital transformation initiatives across organisations of all sizes.
It found that over three-quarters of businesses which deployed mobile Internet technologies reported successful digital transformations compared to 53% of companies that did not.
The Domo study, meanwhile, also highlighted that decision-makers want better mobile apps. Some 95% of those surveyed said they would do more data-driven tasks from their mobile devices if apps were better.
Some of the key hurdles that business leaders highlight include having reports that are not conducive for viewing on a mobile device (56%), security policies that keep them from accessing the apps they want (42%) and overcoming fears that colleagues will judge them for being on their mobile phone (20%).
The issue is more pressing as companies are becoming increasingly dispersed, and so are executive teams.
About two-thirds (65%) of data-driven decision makers report that their firms have become more geographically distant in the past ten years. At companies where the number of offices is expected to increase dramatically, almost all (95%) agreed that they want to instantly share reports and collaborate from wherever they are.
Domo founder and chief executive Josh James said: "When teams have immediate access to their data, they can make better and more timely decisions. With the global mobile workforce expected to reach 1.87 billion workers by 2022, employees need to have the same experience with real-time data on a mobile device as they do on their laptop.
"Business leaders are spending more time away from their desks so that means they need data on their mobile devices to make key decisions on the go."
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