This research report confirms that we have now entered the calm before the storm. We expect that ongoing investigations by the ICO will not only put the intimidatingly large fines back into the media spotlight, but may also impact many business models. With research revealing 39.8% have still not reached a state of full compliance. It’s also discovered that consumers are now wising up to the new data protection laws.
The Data Trends Report 2019: Are You On Board With The Customer Journey? discusses the results of a quick-fire survey of over 270 data insight and marketing campaign software users across a variety of industries. Discover the channels that are being used to drive customers’ communications, including the most popular social channels.
Travel technology start-up Volantio has a platform that uses machine learning and analytics to help airlines manage their overbooked flights. Fenn Bailey of Volantio speaks to Toni Sekinah about his company uses analytics to do this and which other industries might benefit from such a platform.
The ICO sent shockwaves through the data world with two gigantic fines issued to two large enterprises in two days. Though this move will probably be welcomed by the public, it does throw up a lot of questions.
Data scientist Dr Chanuki Illushka Seresinhe has just joined photo printing company Popsa, a tech start-up that is on a mission to help people to easily create photobooks from their phones. Dr Seresinhe tells Toni Sekinah why she has moved away from research and into a start-up enterprise and why data science in a small company is a team effort.
Simon Prinn of Walgreens Boots Alliance has done his fair share of project and teamwork. He explains how he and his team have collaborated with stakeholders around the world on strategically important projects that supported decision making for the organisation. Toni Sekinah reports.