The cost of poor data quality on the organisation now stands at 8.8% of annual revenue. Download this report by DataIQ and Royal Mail to explore key data management challenges and the cost of poor data quality.
This report provides fascinating insights into how business organisations are harnessing the power of non-personal data. It underlines the critical importance of accessing third party data sources to support business strategy.
What does ISO 27701 mean for your organisation? Currently, there is no “official” GDPR certification or seal. ISO 27701 is the closest an organisation can get to certify it is compliant with the regulation. As an extension to one of the most famous international standards, this will set the global benchmark for data protection practices. It is applicable to all industries and to organisations of every size. Download this report by DQM GRC to explore the importance of ISO 27701, the benefits of I
This research report confirms that we have now entered the calm before the storm. With research revealing 39.8% of organisations have still not reached a state of full compliance. This report explores attitudes to data sharing, awareness of data protection laws, trust and data sharing, negative impacts on trust and attitudes.
This research report confirms that, while consumers will continue to want increased personalisation, speed and flexibility in how they transact and engage with firms, many consumers will not compromise trust or their own privacy to achieve that. The research also positions data ethics as a rather immature concept in today’s thinking, both by consumers and businesses.
Consumers expect to receive personal and relevant communications from the brands they choose to interact with. To do this, brands need to understand which touchpoints an individual engages with and what influence that engagement has on the customer’s purchase decision so that they can continue to serve the right message, at the right time - which will allow them to stand out amongst competition. This guide will talk you through different attribution methods which vary in complexity and accuracy,
DataIQ in association with Tealium carried out a research project among consumers exploring their awareness of how personal information is being requested and used, as well as what influences their attitudes during this data-value exchange. Download this report to see what the research reveals about privacy attitudes and consumer awareness of data protection rights.
Digital transformation has evolved so rapidly in recent years that an “analytic divide” is now emerging, with many organisations fearing they need complex code and high-level data science skills to compete. But as Nick Jewell of Alteryx explains, the right mind-set combined with next generation tools can quickly close the gap between leaders and laggards.
Hackathons have huge appeal for talent management and acquisition, bringing with them some much-needed, tech-fuelled zeitgeist. To get the best out of them, you need to do careful preparation and goal-setting. Jane Smith shares a tip list based on her experiences to help you have a successful hack.
The trend towards using data and analytics to improve patient outcomes in the NHS has been accelerated by the Covid-19 pandemic. According to research by Qlik, 84% of NHS Trusts reported using data analytics to support patient care and operations during the crisis. Two of them told DataIQ how they have adopted new tools and what impact they have had.
If you have been charged with creating your organisation’s data ethics and AI policy, you might feel over-faced by the quantity of material on the subject and baffled by the range of regulators and organisations involved. In this article, Helen Crooks maps out the vested interests and directs you towards the sources that matter.