This is a profile from the 2022 version of the DataIQ 100.
The latest list is available here.
What has been your path to power?
I started my career at Experian straight from University and from data input and typing up credit reports, I left when I was director of consumers affairs, fraud and data protection. I headed up the consumer support team and was heavily involved in developing credit monitoring through CreditExpert and was involved in identify authentication, fraud prevention and investigation. During the advent of GDPR, I was a data protection consultant working with a wide range of organisations to meet their data protection obligations.
I am currently the CEO of the Vulnerability Registration Service (VRS) which was founded in 2016 with a view to enabling companies, from any sector, to identify their vulnerable customers and provide them with the appropriate level of support. The success of the model is dependent on the appropriate acquisition of data, distribution and use. Data about vulnerability has never been easily available and the aim of VRS is to use its data sharing model to allow both consumers and companies to benefit socially and commercially.
What impact has the pandemic had on your role?
In some ways, the pandemic has had a positive impact on my role in that the use of virtual communication methods has increased productively significantly in relation to meetings and the ability to reach multiple organisations. However, the detrimental impact of the pandemic on many people’s lives, their mental health and financial stability has reinforced, in my mind, the need for VRS. It has also underlined the need to be able to identify who is vulnerable.
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