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This certificate was issued to Ariellah Duncan-Berry on 23rd March 2021 for successfully completing a DataIQ Leaders course on Data Storytelling.

INTRODUCTION TO DATA STORYTELLING

This workshop shows you how to identify commercially relevant and engaging messages from complex datasets. It provides you with the tools and techniques to connect your audience with the message, so you are consistently delivering story-led insight reports and presentations. You will be able to use these skills to more effectively engage with stakeholders and mobilise key decision makers.

Upon completion, you should now understand:
  • the power of ethos, logos and pathos
  • how to use storytelling techniques to engage your audience
  • how to apply titles, hooks, metaphors and scenarios to your story
  • why storytelling is the key to persuasion

What is DataIQ Leaders?
DataIQ Leaders is the premier community for data and analytics leaders committed to achieving excellence for their businesses and the industry. Click here to learn more.
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