Data and analytics articles

Articles

Profiles, features and insights on the key trends, leaders, emerging stars and best practices within data, analytics and data science, originated by DataIQ and our partners

Reports

Research-led insight and guidance into the use, adoption and impact of data and analytics across organisations and the changing nature of consumer trust and participation in the data-value exchange

Market Insight

A selection of free reports, whitepapers and case studies from our community of service providers.

Events

DataIQ Digital

DataIQ Digital is our digital platform providing the opportunity to attend upcoming webinars, or watch previous webinars on-demand.

Conferences

DataIQ conferences provide a industry-leading platform to learn from the leading practitioners and inspirational leaders across the data and analytics industry.

Awards

Are you an analytics ace? Does your business buzz with brilliant data brains? Then get the recognition you deserve with a DataIQ Award.

Member Workshops

Our workshop programme develops the soft skills of data, analytics and insight practitioners so they take data and analytics out into their organisations effectively.

Leadership Events

Our leadership round-tables, accelerator sessions and executive briefings provide a secure forum for learning and discussion on key industry topics.

Recognition

DataIQ 100

The first and only fully-curated power list of the most influential data and analytics practitioners in UK organisations.

Advisory Board

The influential business leaders who sit on our advisory board support the development of DataIQ Leaders with vision, guidance and advocacy.

About us

Membership

New to DataIQ?

Knowledge

Articles

Profiles, features and insights on the key trends, leaders, emerging stars and best practices within data, analytics and data science, originated by DataIQ and our partners

Reports

Research-led insight and guidance into the use, adoption and impact of data and analytics across organisations and the changing nature of consumer trust and participation in the data-value exchange

Market Insight

A selection of free reports, whitepapers and case studies from our community of service providers.

Events

DataIQ Digital

DataIQ Digital is our digital platform providing the opportunity to attend upcoming webinars, or watch previous webinars on-demand.

Conferences

DataIQ conferences provide a industry-leading platform to learn from the leading practitioners and inspirational leaders across the data and analytics industry.

Awards

Are you an analytics ace? Does your business buzz with brilliant data brains? Then get the recognition you deserve with a DataIQ Award.

Member Workshops

Our workshop programme develops the soft skills of data, analytics and insight practitioners so they take data and analytics out into their organisations effectively.

Leadership Events

Our leadership round-tables, accelerator sessions and executive briefings provide a secure forum for learning and discussion on key industry topics.

Recognition

DataIQ 100

The first and only fully-curated power list of the most influential data and analytics practitioners in UK organisations.

Advisory Board

The influential business leaders who sit on our advisory board support the development of DataIQ Leaders with vision, guidance and advocacy.

Membership

About Us

New to DataIQ?

Data and analytics articles

Profiles, features and insights on the key trends, leaders, emerging stars and best practices within data, analytics and data science, originated by DataIQ and our partners

Four principles to balance personalisation and data protection

28 Apr 2020by Craig Suckling

Talk of contact tracing apps to tackle COVID-19 serves to highlight the difficult balance between using data to personalise services and robust data protection. Whether your organisation is involved in building these solutions or not, Craig Suckling of IAG Loyalty suggests there are four principles to keep you on the right side of your customers.

NEW! DataIQ Podcast - 9: Elizabeth Denham and Peter Jackson

02 Apr 2020by David Reed

In this edition, Information Commissioner Elizabeth Denham talks to DataIQ about the consultations and guidelines the ICO has been running, and Peter Jackson discusses his job as group director of data sciences for the L&G group. Plus Jane Pierce of Autism Forward.

Alan Jacobson - a journey from transit vans to data platforms

31 Mar 2020by David Reed

As chief data and analytics officer (CDAO), Alan Jacobson is responsible for driving data initiatives and accelerating digital business transformation for the company’s global customer base. He spoke to DataIQ about the way data and analytics are changing as a practice and how they change the way organisations operate.

NEW! DataIQ Podcast - 8: Compare the Market and Hastings Direct

04 Feb 2020by David Reed

In this edition, Cathy Pendleton, senior data governance manager at Compare the Market, talks to DataIQ about how to make the protection of data an enabler of new business processes and why this is proving to be an attractive new career option in the industry. Plus diversity at Hastings Direct and KPMG.

Addressing the gender gap in STEM industries

21 Jan 2020by Lucy Desai

The problem with stereotypes is that they linger. There isn’t an informed individual on the planet who would argue that STEM industries (science, technology, engineering and maths) ought to be male-dominated, and yet, these sectors remain imbalanced towards male representation. This is partly down to the aforementioned stereotype that these sectors ought to be “man’s work”.

European AI labs link up to exploit synergies

18 Dec 2019by Toni Sekinah

The Confederation of Laboratories for Artificial Intelligence Research in Europe (CLAIRE), a research network was set up to facilitate collaboration between European labs. Toni Sekinah spoke to Professor Holger Hoos about Europe’s competitive advantage in AI, and how the network can help mitigate the negative effects of AI.

Data platforms: Helping data scientists do what they do best

16 Dec 2019by Alexander Igelsböck

Data scientists are highly sought-after, with demand for specialist data skills increasing over 230%, but they spend too much time on mundane tasks like data preparation. Using automated ETL could free them up for value-adding tasks, as Adverity’s Alexander Igelsböck explains.

Can small businesses and start-ups benefit from AI too?

13 Dec 2019by Toni Sekinah

Small businesses and start-up can get in on the AI action that may seem to be the domain of the tech giants. This was the view of DataJavelin’s Philip Rooney who made this claim to a room full of entrepreneurs and small business owners at a workshop. Toni Sekinah reports.

Driving data marketplace for improved junction judgments

06 Dec 2019by Toni Sekinah

Marketplace for driving data, wejo, is connecting those that have it with those who need it. The company states that by joining up supply and demand, it is helping to save lives, reduce congestion and emissions, and create a better all-round driving experience. Toni Sekinah hears from wejo’s Steve Pimblett.

Assess biased algorithms with an ethical matrix

03 Dec 2019by Toni Sekinah

Cathy O’Neil is the author of the seminal book Weapons of Math Destruction, a book detailing how algorithms can deliver and amplify negative outcomes to the most vulnerable people in society. In a presentation at Teradata Universe, she talked about the concept of an ethical matrix and how these could objectively assess the positive and negative impact of algorithms on their stakeholders.

Seven steps to implementing successful artificial intelligence projectsIn Partnership with Outra

Utilising data and AI at a business level to drive the overall value of the customer is very different from using it at the tactical level to optimise a ...

The Data Trends Report 2019In Partnership with Apteco

The Data Trends Report 2019: Are You On Board With The Customer Journey? discusses the results of a quick-fire survey of over 270 data insight and marketing ...

Why tackling data issues is key to digital transformationIn Partnership with Experian

Experian and DataIQ explore key findings from our recent Experian/DataIQ research exploring the how and why of digital transformation projects and practical ...

AI-Powered Omnichannel Customer MarketingIn Partnership with Agillic

Artificial intelligence is the alpha trend in technology right now and is having a sweeping impact on how marketing organisations work and approach customers. A...

View All