In the public sector, there is a need to be creative with resources in order for them to stretch and meet increasing demand for services. Neill Crump of Worcestershire County Council told Toni Sekinah how the non-metropolitan council is piloting new ways of sharing data to reduce vulnerability across the county.
With an abundance of information about possible consumers at their fingertips, marketers now more than ever, can direct their messages with pinpoint precision. But what happens when that message is exactly what the consumer does not need or want to hear at the time?
Northernlands Data and Start-up Summit hosted by ODI Leeds as part of both the Leeds Digital Festival and Leeds International Festival took place on 2nd May. Paul Connell of ODI Leeds told Toni Sekinah that the summit came about as the result of a partnership between the Dutch government and ODI Leeds and why it was important to include artists and poets in the line-up.
What is the ’data divide’? Who is on either side of it? What does the divide mean for the collection and consumption of data? Toni Sekinah considers the questions we should ask ourselves as more people log on to the internet, which has been developed with one type of user in mind.
Kasia Borowska of AI consultancy Brainpool has a background in mathematics and cognitive science, and is now in close contact with private entities that use AI. As such, she is well placed to comment on the AI landscape and gives her view on how we can tackle the negative effects of bias in artificial intelligence. Toni Sekinah reports.
’Diversity is better for business’ is a phrase that has entered the common parlance of the business world. But how can data decision-makers recruit and retain a diverse range of employees to help insight businesses to flourish? Toni Sekinah has some tips.
Cross-functional teams in CRM are relevant to most businesses as it is unusual for a project of any meaningful size not to touch different areas. They are important as they can break down barriers. Darron Gregory of TAP London shares some tips for making them a success.
It was International Women’s Day on Friday 8 March and for those who may wonder why the need for female-focused days, events and initiatives, Toni Sekinah offers some salient arguments as to why they are necessary, especially in the world of data and analytics.
For the first DataIQ podcast, launched on International Women’s Day, we focus on two former number ones in the DataIQ 100 - Elizabeth Denham and Payal Jain - and find out what female data scientists do to keep motivated. Plus, will recent scandals bring more regulation for social media? With David Reed and Toni Sekinah.
It can be quite hard to remain optimistic in the current climate. While much of this is down to perception, some of these worries are very practical - what price tomatoes post-Brexit, for example? So, where can we look for a more upbeat response to the world around us? The DataIQ 100 launch event provided three good reasons to be cheerful.