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1 Payal Jain

Managing director, strategic analytics, Barclaycard

A genuine power player with a track record across data, analytics and commerce, Payal is a true role model

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2 Calum Gordon

Managing director - data, analytics and reporting, RBS

Calum is responsible for one of the biggest teams of analysts in financial services, if not the data industry

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3 Andy Day

Business intelligence director (until end Jan 2016), NewsUK

Andy is a benchmark for his leadership, innovation and transformation in every business he has worked for

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4 Chris Ferguson

Director, Government Digital Services, Cabinet Office

Chris is at the heart of the new identity validation drive within Government Digital Services

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5 Julia Porter

Director of consumer revenues, Guardian News and Media

Julia sets the standard for how to use data in business, both at The Guardian and the DMA

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6 Christopher Graham

Information Commissioner, ICO

The very model of a modern regulator, Chris has created an effective and well-respected climate for data to flourish

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7 Kjersten Moody

VP Information and Analytics, Unilever

Taking the global lead on analytics for Unilver, Kjersten is a trailblazer for data’s new influence in business

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8 James Morgan

Director of MI, British Gas Energy

James is a highly-effective team leader and a firm fixture in the data industry

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9 Rob Kent

Chief data officer, Royal Mail

Driving a BI transformation at a critical time for Royal Mail, Rob is putting data at the heart of growth

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10 Chris Combemale

Group CEO, DMA

Chris has been central to key developments over the last year, from lobbying on GDPR to the DMA/IDM merger

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Claire Aldous

Data strategy and innovation partner, Proximity London

As a real team player, Claire has helped put data at the heart of the Agency of the Year

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Mark Addleman

Head of customer insights, TSB Bank

Mark is a value-focused analytics practitioners making an impact in banking

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Christine Andrews

Managing director, DQM GRC

Christine is a key figure in helping companies to bring a commercial understanding to their data governance practices

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Martin Aylward

Head of customer development, EDF

Martin is an award-winning data-driven marketer who is helping to transform EDF’s customer experience

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Sanjeevan Bala

Head of data planning and analytics, Audience Technologies and Insight, Channel4

Sanjeevan is ensuring that Channel4’s pioneering content is backed by equally pioneering data and analytics.

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Carl Bates

Leader, Deloitte Analytics

Carl leads a big data analytics practice that is driving change for clients globally

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Robbie Burgess

Data and technology director - marketing, RBI

A business-focused practitioner, Robbie is helping to transform RBI’s data and technology.

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Mark Chapman

Director of insight and analytics, Virgin Media

Mark is transforming the data and analytics function as part of a growth programme at Virgin Media

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Simon Chatfield

Head of ebusiness and CRM, Heathrow

Simon is ensuring Heathrow’s customer experience really flies with step-by-step progress based on data.

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Mark Chipperfield

Head of data management, BBC TV Licensing

From ensuring licence revenue to driving a personalised experience, Mark is across major data activities at the Beeb

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Jim Conning

Managing director, Royal Mail Data Services

Jim is applying his considerable skills to Royal Mail’s push into new data markets

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Andy Crisp

EU data strategy leader, D&B

Andy is helping to build D&B’s data and insight solutions around client needs

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Liz Curry

Business planning and process manager, Comic Relief

Liz is helping the charity raise even more smiles through becoming data-driven.

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Sue Daley

Head of big data, cloud and mobile, TechUK

The voice of big data to the media and government, Sue is helping to spread the positive message

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Vince Darley

Chief scientist, King Digital Entertainment

Vince is taking analytics in the gaming industry to another level.

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Ryan Davies

Head of loyalty, Marks & Spencer

Having led major customer-focused turnarounds at Mothercare, Ryan is now repeating the trick at another High Street fixture.

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Mike de Halpert

Global head of strategic analytics, eBay

Mike is showing in how many new directions truly big data can take ecommerce analytics.

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Michelle de Souza

Head of CRM and group database, Age UK

Michelle is set on ensuring Age UK uses data the right way for its good causes.

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Ryan den Rooijen

Head of analytics, Google

Combining brands’ customer knowledge with Google insights, Ryan is helping to write the next chapter in digital marketing

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Norman Driskell

Chief digital and data officer, corporate services, Home Office

With a strong focus on user experience, Norman is helping to transform Government Digital Services.

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Dr Tim Drye

Managing director, DataTalk

Tim brings real scientific curiosity to the commercial demands of data and analytics

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Patrick Dunn

Subscriber relationship marketing manager, OnStar, General Motors

Patrick has built the infrastructure which drives the launch of GM’s service across Europe

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Edwina Dunn

Director, Starcount

Edwina is undoubtedly the First Lady of Data and she continues to be a pioneer and role model

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James Eiloart

UKMD, Tableau

As both a software and data guy, James is getting the chance to lead on both

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Ray Eitel-Porter

Head of big data and analytics, Accenture Analytics

Ray is supporting digital transformation and big data/IoT readiness for a wide range of clients

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Sean Farrington

RVP Northern EMEA and MD UKI, Qlik

Sean is one of the democratisers of data with his company’s focus on enabling enterprise-wide access

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Dr Prof Michael Feindt

Founder, Blue Yonder

Michael has moved from particle physics to retail forecasting to prove science is universal

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Tanya Field

CEO, Smartpipe

Tanya is the architect of a truly compliant data broking solution for the new GDPR era

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Paul Forrest

Chairman, MBN Solutions

Paul is the data industry’s very own starman with a galaxy of business and creative interests

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Anna Foster

Data director, TMW

Anna has taken her data skills all the way to the board (and hopes for more women to follow her)

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Tamara Gaffney

TBC, Adobe

Tamara gets to explore patterns in the biggest of data sets and make successful predictions as a result

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Stephen Gilbert

CMO, Moneysupermarket.com

Tech data strategists turned data-driven marketer, Stephen has a true big data track record

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Fedelma Good

Director, information policy and strategy, UK RBB Information, Barclays

Fedelma is a benchmark for data governance and leadership in the industry

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Stephen Groom

Consultant, Osborne Clarke

The state-of-the-art of data and marketing lawyers, Stephen is both expert and a great communicator

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James Hanscomb

Chief data officer, tenthavenue

James is giving advertisers the resources to build one-to-one relationships programmatically with the always-on consumer

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Simon Hay

CEO, DunnHumby

Simon is at the helm of a business which knows consumer behaviour better than they know it themselves

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Rob Hick

BI director, Northern Europe, Criteo

Wielding data science on Europe’s biggest data set, Rob still keeps the focus on the end goal

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Boris Huard

Managing director, Experian Data Quality

Boris continues to push for data quality to be viewed as business as usual

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Gurman Hundal

Founder and CEO, Media iQ Digital

As the power of programmatic grows, Gurman is pushing on to build an enterprise-wide eco-system

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Sean Jackson

CMO, Exasol

As a marketer, Sean is helping to get analytics embedded deeper into his own profession - marketing

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Mike Johns

CEO, PowaData

An enterprise software and fintech specialist, Mike is bringing his busines skills to bear on mobile taggings

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Simon Kaffel

Head of data transformation, retail banking and wealth management, EMEA, HSBC

Simon’s career has crossed banking to media to telecoms and back again, always with the power of data driving it.

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Matthew Keylock

Director of data insight, Net-a-porter

After a decade at dunnhumby, Matthew is taking his data skills into online fashion retailing

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Sue Knowles

Marketing director, Costco

Sue has spent her career at the wholesaler where she has built out a significant data infrastructure

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Richard Law

CEO, GBG plc

Richard has driven a business transformation to make GBG a leader in identity verification

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Henry Lawson

CEO, autograph

Henry is creating one of the first compliance-ready profiling solutions for marketing post-GDPR

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Richard Lees

CEO, dbg

Richard is innovating at the MSP to introduce a data and tech-agnostic engagement platform

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Iain Lovatt

Chief executive, Blue Group

Iain has created excellence within his business through a single-minded focus on client benefits

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Lewis Longman-Jones

Head of data architecture, Aviva

Lewis has turned getting the data right into a realm of business-supporting excellence

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David Lockwood

Head of CRM, Boden

David is proof that being self-taught can also be a route to success in the data industry.

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Will Lowe

Managing director, marketing services, Callcredit Information Group

Will is shaping Callcredit to support truly personalised, compliant marketing

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Ken Macpherson

Director of data, Telegraph Media Group

Ken is building the data platform which supports the media group's digital transformation

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Helen Mannion

Head of business intelligence, GiffGaff

Helen is ensuring that data drives a cultural change as much as a technological one.

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Peter Markey

Chief marketing officer, Post Office

A multi-award winning marketer, Peter is putting data at the heart of Post Office’s transformation

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Steve Mattey

formerly COO, VCCPme

Steve started one of the first and largest analytics agencies and has stepped down to do it all over again

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Sandra Matz

Psychometrician, University of Cambridge Psychometrics Centre

Researching at the forefront of big data, Sandra is a data scientist with a clear grasp of human behaviour

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Stacie Maxey

Director of database marketing, Domestic & General

Stacie is bringing data science to bear as part of a culture and business model change at D&G

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Graeme McDermott

Insight and data director, The AA

As both analyst and data specialist, Graeme has survived multiple ownership changes to see out transformational CRM

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Aimee McIntosh

Acting head of CRM, Guardian News and Media

Aimee is getting hands-on experience of the reality of data-driven marketing early in her career - and thriving

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Myles McKeown

Technical director and founder, Infoshare

With Myles at its centre, Infoshare is punching above its weight in data matching

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Laurie Miles

Head of analytics, SAS UK & Ireland

Laurie created the analytics-as-a-service solution which is now being rolled out globally

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Jed Mole

European marketing director, Acxiom

Twenty years into his career at Acxiom, Jed continues to drive innovative marketing solutions

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Guy Mucklow

CEO, PCA Predict

Having grown a successful data quality business, Guy is now growing a behavioural analytics solution

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Kim Nilsson

CEO, Pivigo

In creating the data science hub Pivigo, Kim is helping to draw in critical data science talent to the industry

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John O’Hara

President, Europe, NICE Systems

John continues his stellar career path at the top of technology businesses

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David Payne

Head of data services, Cancer Research UK

David is telling the story of data to ensure the charity engages effectively with its supporters

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Richard Pilling

Chief technology officer, Simudyne

Rich is bringing his experience to bear on a big data start-up aiming at doing commercial and social good

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Gareth Powell

Head of web analytics, JD Williams

Gareth has developed the data competency from web analytics up through data science

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Emma Prest

General manager, DataKind UK

Emma is single-handedly driving knowledge transfer into the third sector from the commercial realm.

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Brian Price

CDO, Betfair

Brian is betting on agile big data to ensure a winning result at the gambling exchange

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Charlotte Richards

Strategy and TNL director, business intelligence, News UK

Charlotte is at the heart of championing business intelligence expertise across the media business

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Steve Rooney

General manager, Royal Mail Address Management Unit

Steve has successfully steered PAF onto new licence terms, especially in the public sector despite changing marketing conditions

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Laura Scarlett

Consultant,

Laura repeatedly demonstrates an ability to drive result-oriented transformation through data

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Ross Simson

Head of MI transformation, npower

Revelling in big MI transformations, Ross is doing it all over again at his new company

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Rosemary Smith

Managing director, Opt-4

An expert on permissioning and policies, Rosemary leads the industry from the front.

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Martin Squires

International head of loyalty and digital analytics, Alliance Boots

Martin has developed the Advantage card insights team to be a real powerhouse for the retailer both in the UK and internationally

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Gavin Starks

CEO, Open Data Institute

Gavin has led the ODI from launch, turning into a world-leading touchpoint for the open data movement

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Carolyn Stebbings

Executive managing partner, RAPP

With Carolyn leading the way, data now has centre stage at the agency

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Matt Stroud

Head of personal data and trust, Digital Catapult

Matt is focused on building the consumer trust which is critical for business success with big data

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Ruaraidh Thomas

Managing director, DST Applied Analytics

With a blend of data and technology, Ruaraidh’s new division is taking marketing to the next level

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Alex Vass

Head of analytics, IPG Mediabrands

Alex is bringing his analytical skills to bear on behalf of some of the biggest advertisers

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Lauren Walker

Senior strategy advisor, corporate strategy team, IBM Analytics Group

Swapping politics for analytics, master data for big data, the US for London, Walker continues to explore the boundaries for IBM.

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Jon Waring

Director of customer marketing, Screwfix

Taking Screfix on an omni-channel journey, Jon is putting real-time data into customer management

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Dave Watkins

Head of data, Yell

The next big thing in data, Dave is now on a quality drive for Yell

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Mike Weston

CEO, Profusion

Mike is applying the new data tools and technologies to deliver innovative strategic advice to clients

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Tash Whitmey

Group CEO, Havas helia

With Tash at the helm, the agency group is blending data and creative to significant effect

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Martin Wilcox

Director, big data (international), Teradata

Martin is bringing his technical skills to bear on enabling the new generation of analytical data lakes

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Peter Williams

Head of enterprise analytics, Marks and Spencer

Expert in change management, Peter is democratising data on the High Street

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Adam Williamson

Head of marketing effectiveness  , BA

A data high-flyer, Adam is tackling big data at the forefront of the enterprise

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Stuart Wilson

VP EMEA, Alteryx

From being its first UK employee, Stuart has seen Alteryx grow through a focus on customer satisfaction

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